Food at the launch

Some of the food from the launch

Not all book launches I’ve been to have catering, however I decided I wanted some catering. The launch was planned from 1-2pm and I wanted to give people a reason to hang around during the book signing part of the day.

The library provided an urn and tea and coffee, as well as water for the kids. As hot chocolate features in the book, we also bought some hot chocolate and marshmallows for our guests to enjoy. [Read more...]

Promoting the Launch

My book launch poster

Any book launch needs people, and to get people to your launch, you need promotion. Talk with your venue and see if they can help with promotion of your launch.

I was lucky enough to have my launch at the local library, so they created some great posters for me and put them up in all the different branches and a piles of flyers to hand out. I used some of these flyers to invite friends who weren’t online such as other mums at school and after school activities, and friends from work.

I created a Facebook event and promoted it through my Facebook pages here and here, as well as posting on Twitter and other social media channels. I used my email list and the list of people who supported my crowdfunding campaign. I also told anyone I knew that I was having a book launch!

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Finding a venue

When it came to my book launch, it was easy to find a venue – my local library was happy to host it. From the people I spoke to, book shops and libraries are often happy to host launches, however you can be creative and host your launch in a park or play centre or any other setting that is related to your book.

The venue of my book launch

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Book launch tips

Just before the launch, with my book

In case you missed the news, I had my first book launch last week. It was forĀ Swallow Me, NOW!, a kids chapter book that was written during the 2013 Chapter Book Challenge. You can read all about it here.

The launch was a lot of fun and I can’t wait to do it again. Over the next few days, I thought I’d share some of the things I learned during the launch, and some of the things I would do differently.we had a lot of fun and I’ve learned a lot in the process.

I’m no expert, only having launched one book so far, but

I hope you’ll enjoy my posts and find them useful. If you have any specific questions, please ask and I’ll do my best to answer. If you’re more experienced with book launches, please add your suggestions for the different points in the comments.

I plan to start the posts on Monday.

Alternative places to buy books

Where to buy books

When you think of buying books, you probably think of heading to your nearest bookshop or going online to sites such as Amazon. There are some other places you can go to buy books, especially if you want to discover some new authors. While you can also get second hand books at some of these events, I’m thinking more about new books that can be used as gifts.

Here are just a few ideas, if you have any others, please add them in the comments. [Read more...]

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