Signing books

Signing books

At any book launch, there is a signing. For me, this was one of the exciting parts of the launch, not only was my book in print, but I was signing copies too. Mr N joined in the signing as he had done a few illustrations in the book. Most of the books he signed were for family members.

One thing I had to remember was my name. I write under my maiden name, so I had to practice my name before the launch so I was signing the correct name!

Another thing to remember is have a good pen, and a couple of back up pens so you can keep on signing without worrying about your pen running out of ink. [Read more...]

Book Sales

Lea at the sales table

One important part of the book launch is book sales. From speaking with a number of authors, sales aren’t guaranteed, but you need to be prepared. Also, if you are publishing through a publisher, book sales may be organised through your publishing house rather than a job you need to do yourself.

I asked a good friend, Lea, to man the sales table for me. This way, I didn’t have to worry about signing books and selling them too. [Read more...]

Food at the launch

Some of the food from the launch

Not all book launches I’ve been to have catering, however I decided I wanted some catering. The launch was planned from 1-2pm and I wanted to give people a reason to hang around during the book signing part of the day.

The library provided an urn and tea and coffee, as well as water for the kids. As hot chocolate features in the book, we also bought some hot chocolate and marshmallows for our guests to enjoy. [Read more...]

Promoting the Launch

My book launch poster

Any book launch needs people, and to get people to your launch, you need promotion. Talk with your venue and see if they can help with promotion of your launch.

I was lucky enough to have my launch at the local library, so they created some great posters for me and put them up in all the different branches and a piles of flyers to hand out. I used some of these flyers to invite friends who weren’t online such as other mums at school and after school activities, and friends from work.

I created a Facebook event and promoted it through my Facebook pages here and here, as well as posting on Twitter and other social media channels. I used my email list and the list of people who supported my crowdfunding campaign. I also told anyone I knew that I was having a book launch!

[Read more...]

Finding a venue

When it came to my book launch, it was easy to find a venue – my local library was happy to host it. From the people I spoke to, book shops and libraries are often happy to host launches, however you can be creative and host your launch in a park or play centre or any other setting that is related to your book.

The venue of my book launch

[Read more...]

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